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热刺杀入欧冠 MANSION却可能退出赞助
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[i] [/i]1比0力克曼城后，托特纳姆热刺迎来近年来最成功的一个赛季。在联赛还剩下一轮的时候，积70分的热刺已领先身后的曼城4分，确保下赛季一个欧冠名额。这也是该队在改制后首次杀入欧冠。在这一利好消息的刺激下，球队下赛季球衣胸前广告的赞助费也水涨船高。据英国《泰晤士报》最新消息，来自天朝的海信也加入到热刺来季胸前广告的争夺战。. J) R3 H; X4 w) D! I
[i] [/i]根据合同，热刺与目前胸前广告赞助商Mansion的合作将在今年7月到期。目前最热门的候任赞助商是Coral，这也是一家著名博彩公司。之前，双方的谈判一度陷入僵局，因为热刺要求将赞助费从每年800万英镑上调到1100万英镑。不过随着热刺获得下赛季欧冠资格，这个障碍相信已不复存在。近年来，博彩公司大肆进军职业足球赞助圈。以Coral公司为例，该公司一方面正在争取成为热刺胸前广告赞助商，另一方面则在努力成为英国次级联赛（英冠、英甲和英乙）的赞助商。
- ?8 ~8 o7 _2 k) e[i] [/i]不过，Coral对热刺的追逐将遭遇来自东方的阻力。根据《泰晤士报》报道，海信公司也对热刺感兴趣，但该报并未透露海信方面的报价，海信方面也尚未对此作出官方回应。无论如何，欧冠席位在手的热刺很有希望在下赛季收到每年超过1000万英镑(1.03亿人民币)的胸前广告赞助款，这将令该队胸前赞助价格追上同城死敌之一的切尔西。目前，切尔西每年能从三星得到1100万英镑的胸前广告赞助费。下赛季英超，胸前广告赞助费最高纪录由曼联和利物浦分享，前者可以从Aon处得到2000万英镑，后者新签下的渣打银行每年也将提供2000万英镑。: h7 t, t& |9 K8 `
[i] [/i]热刺之所以能获得高额赞助，除了本赛季成绩斐然，另一个筹码在于新球场。根据计划，热刺将在白鹿径球场旁新建球场，容量为56000人。今年10月，俱乐部将会向当地提交建设计划。如果计划被通过，胸前广告商将拥有新球场的优先冠名权。与此同时，热刺还将在恩菲尔德建设新的训练基地。这座总耗资3000万英镑的基地，计划将于2011-12赛季投入使用。 |
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